The Innovative Mobility Landscape: The Case of Mobility as a Service
This report reviews changes in today’s urban mobility landscape and the potential of Mobility as a Service (MaaS) to improve travel in cities. It assesses essential governance and regulatory challenges that stakeholders must address to create a healthy ecosystem for Mobility as a Service which aligns with societal objectives and delivers clear benefits to people.
This report is produced in partnership with the World Business Council For Sustainable Development (WBCSD).
- Anchor the governance of Mobility as a Service in a strategic vision, applied to the whole functional urban area and informed by effective digital monitoring
- Seek greater understanding of how Mobility as a Service can add value for the user
- Guide Mobility as a Service where necessary to achieve agreed societal outcomes
- Adopt a flexible and light-handed regulatory approach towards Mobility as a Service platforms
- Adopt a predictable regulatory approach and allow for evolution
- Enhance public transport authorities’ and operators’ ability to negotiate terms of sale and re-use of tickets with Mobility as a Service providers
- Base data-sharing frameworks on the principle of “as open as possible, as closed as necessary”
- Build data portability into the MaaS ecosystem by default
- Consider common building blocks for sharing data
- Establish data-reporting requirements that are proportionate and targeted to outcomes
- Adopt complementary policies in other areas to ensure that the Mobility as a Service ecosystem contributes to desired policy outcomes
- Invest in the built environment and interchange facilities
- Skill sets will need to evolve to improve the public authority’s capacity to regulate and assess digital markets